Sheffield welcomes today’s announcement from Channel 4 to expand their regional presence through three new hubs.
Councillor Mazher Iqbal, cabinet member for business and investment at Sheffield City Council, said:
“To establish a new, world-leading centre for digital technology in Sheffield, with its proud reputation for innovation and forward-thinking, would be an excellent complement to any moves made by Channel 4.
“Sheffield is home to Doc/Fest, one of the world’s largest documentary film festivals. And the city’s enviable transport links and talent have already brought Boeing and McLaren Automotive here in recent months. Throw in the city’s two Universities with their journalism and media courses and you have a compelling case for Sheffield to be one of Channel 4s creative hubs.
“Sheffield’s personality has a natural fit with Channel 4’s. The city does things differently and is fiercely independent. The city is not afraid to challenge authority, stand up to the status quo and make trouble.”
Richard Caborn, Chair of Sheffield’s Channel 4 Bid said: “We want to take this opportunity to reiterate our offer to partner with Channel 4 to create a new National Screen Industries Institute for digital talent and technology.
“We are working with the public and private sector, converging the technologies of the creative industries with digital to establish a National Screen Institute in the city. Through this we can provide a platform to do something similar in the creative and digital industries to the work we have done with the Advanced Manufacturing Research Centre and Sheffield Olympic Legacy Park.”